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Understanding McLuhan
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01930_Field_OMPA T28.txt
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1996-04-10
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714b
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14 lines
of personalities that television is kind to and the
kind of personalities who do best in person. It
seems to me that the television medium requires a
certain kind of communication, it requires you to
be much more physically still that you are in real
life. I’m like an Italian, always running hither and
thither and I had to really control my excessive
body language and so on. When I have dealings
with people in the media, with 60 Minutes , Steve
Croft and so on, or been in television studios and
watched the anchor people give the opening
presentations, I am absolutely fascinated by the
kind of almost—seems like almost zen-like
gestures, very small, slight gestures worthy of a